Ecotourism Marketing

Certification with Ecotourism Australia provides marketing opportunities to accredited operators and, in 2007, Tourism Australia and the Great Barrier Reef Marine Park Authority joined forces with Ecotourism Australia to promote certified products internationally.

If securing Ecotourism accreditation forms part of your Marketing Plan, EcoPro can help you to work through the application process.

Business and Marketing plans- plan drafted to the criteria required to secure ATAA endorsement, Accredited Tourism Business Australia, the National Tourism Accreditation program. A requirement of applications for ecotourism certification.

Tourism Award submissions- collate supporting evidence and draft Tourism Award submissions that best highlight your company’s accomplishments and competitive edge by outlining how the triple bottom line of sustainable tourism has been achieved.

Webpage editorials- draft web ready text pages for ecotourism experiences and products to ensure accredited operators gain further recognition for their sustainable tourism accomplishments.

Eco Tourism Australia Project Aware Ecoguide Australia Gertified Guide GOA Project Aware

Recent Projects and Reviews

Tribal Travel – June 2008. EcoPro’s marketing consultancy services have enabled this national tour booking agency to specifically promote eco accredited tour operators in order to target the growth in the responsible traveller market.

“A win win for business and the environment. Ecotourism is a fast growing market and allows us to protect Australia’s unique cultures and environment.”

Peter Holliday, Managing Director of Tribal Travel.